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What are the Trending Reels on Instagram? — September 2023 Roundup

Discover the hottest trends on Instagram Reels this month.

Trend: If It’s Lovin’ That You Want — September 28, 2023

Trend Recap: Rihanna’s 2005 hit track, “If It’s Lovin’ That You Want” is back and catchier than ever.

Grab your bestie and vlog a coffee date, clips from your work day, or a weekend recap!

Audio: Original Audio – endlessmomdiary

Current # of Posts: 6.6K

Trend: More Passion, More Energy — September 28, 2023

Trend Recap: All aboard the motivation train!

Put a little more passion and energy into filming your everyday tasks with this hilarious audio.

Audio: Original Audio – bigmanbanta

Current # of Posts: 46.5K

Trend: Thank You, Barbie — September 28, 2023

Trend Recap: Sometimes all you need is a little encouragement from Barbie.

Use this soundbite to spotlight a menial task or a recent accomplishment that you’d like more praise for.

Audio: Original audio – emilygstephens

Current # of Posts: 871

Trend: Stayin’ Alive — September 21, 2023

Trend Recap: Whether it’s a cafe review, a recipe, or a collection of clips from a recent photoshoot, this remixed Bee Gees track lets you spotlight your content to a catchy beat.

Audio: Original audio – oguzdoganay0

Current # of Posts: 18.5K

Trend: I’ve Been In Love — September 21, 2023

Trend Recap: This whimsical track is picking up steam.

It’s the perfect background tune for OOTDs, throwback montages, or a product highlight or two.

Audio: I’ve Been In Love (feat. Channel Tres) – Jungle

Current # of Posts: 19.4K

Trend: I Want It That Way — September 15, 2023

Trend Recap: Anything you’re in denial about?

Pair this vintage Backstreet Boys track with text overlay and share it with the class — we promise not to judge!

Audio [Business Account Friendly]: Original audio – julez540

Current # of Posts: 964

Trend: The Music That Starts Playing In My Head — September 15, 2023

Trend Recap: This audio sums up a feeling we can all relate to, confusion.

Use the trend to share a moment where you simply could not relate or understand.

Audio [Business Account Friendly]: Original audio – kiss_myabs

Current # of Posts: 1.7K

Trend: The Girlies Love The Vibes — September 15, 2023

Trend Recap: Julia Fox knows the vibes and so do you.

Whether it’s showcasing your space, an OOTD, or your product assortment, this is an easy sound to hop on — with multiple Reels reaching over 1M views!

Audio [Business Account Friendly]: Original audio – sareish

Current # of Posts: 5.5K

Trend: Back On 74 — September 8, 2023

Trend Recap: Jungle’s new track “Back On 74” has made its way to Reels and it’s the perfect addition to a scenic view, a day in the life, or a fresh tutorial.

Audio: Back on 74 – Jungle

Current # of Posts: 25.2K

Trend: Lujon — September 8, 2023

Trend Recap: Romanticize the latest clip in your camera roll with this vintage track by Henry Mancini.

Whether it’s a morning vlog or a sunset on the open water, this one’s bound to make waves.

Audio [Business Account Friendly]: Original audio – theeverygirl

Current # of Posts: 13.2K

Trend: Millionaire — September 8, 2023

Trend Recap: Aaaand to the beat!

Use this throwback Kelis track to share your favorite clips all in one Reel — fit checks are strongly encouraged.

Audio: Millionaire (feat. André 3000) – Kelis

Current # of Posts: 11.6K

Trend: I Am An Autumn — September 1, 2023

Trend Recap: This autumn-themed audio clip from Gilmore Girls is the perfect excuse to show off your favorite seasonal activities.

From pumpkin carving to reading a spooky book, what are you falling for this time of year (see what we did there)?

Audio: Original audio – emilywelchstyle

Current # of Posts: 2.2K

Trend: Cry To Me — September 1, 2023

Trend Recap: Got something on your mind?

Use this cover of “Cry To Me” by Solomon Burke to share your thoughts and feels, or just your current mood.

Audio: Original audio – marcbroussard

Current # of Posts: 43.7K

Trend: Moon — September 1, 2023

Trend Recap:  Incoming: chill, retro vibes. 

Pair this trending audio with text overlay to showcase a new purchase, a day-in-the-life, or a super aesthetic morning routine!

Audio: Moon – Siggerr

Current # of Posts: 5.2K

Want to schedule your Reels in advance? Later’s scheduling tools have got you covered. Join over 7M brands, creators, and social media managers, and create an account today.